Precision in Execution: Unifying Sales, Costing, and Finance for OCS Infotech

Case Study: OCS Infotech Transformation

Precision in Execution

How OCS Infotech unified Sales, Costing, and Finance to achieve operational excellence.

Partner: Aarialife Tech: Zoho CRM + Books

Welcome to the Digital Transformation Dashboard. This interactive report breaks down how a leading Dubai-based technology distributor overcame critical data silos.

Below, explore the high-level outcomes achieved through automation. These metrics represent the shift from disconnected spreadsheets to a unified commerce engine.

Accuracy 🎯
100%
Data accuracy between Sales & Finance
Speed
60%
Faster cycle times for Quotes & POs
Visibility 👁️
360°
Real-time view of Pipeline & Cashflow
Insight 📈
True
Margin analysis with landed costs

The Challenge: The Cost of Disconnection

Despite technical expertise, OCS Infotech faced operational bottlenecks. Information was trapped in silos, leading to errors and delays.

Interact with the cards to uncover the specific pain points that were eroding profitability.

Core Problem

"Deals looked profitable on paper but eroded actual profitability due to invisible costs."

⚠️ Manual Costing Errors

Pricing and BOMs lived in spreadsheets.

📊

🔗 Disconnected Order Flow

POs and SOs existed in separate systems.

📦

🏚️ Siloed Data Systems

Sales & Finance on different datasets.

💾

🚢 Invisible Landed Costs

No real-time tracking of shipping/customs.

💸

The Solution: A Unified Commerce Engine

Aarialife deployed an integrated architecture to automate the Quote-to-Cash journey. Explore the flow below to understand how the new system bridges the gap.

1. Sales Command

Zoho CRM
  • Lead & Deal Management
  • Custom BOM Module: Intelligent costing engine.
  • Smart Costing: Auto-calculates Buy vs Sell price & VAT.

2. Procurement

Automation
  • One-Click PO: Generated instantly when deal is "Won".
  • Automated Handshake: PO pushes from CRM to Books.
  • Inventory: GRN tracks partial/full deliveries.

3. Finance Core

Zoho Books
  • Invoicing & Vendor Payments.
  • Landed Cost: Allocates shipping/customs to line items.
  • True Profit Reporting.

Quantitative Impact

The shift to a unified system didn't just organize data; it fundamentally changed the speed of business and the accuracy of financial insights. Below are two key visualizations demonstrating the efficiency gains and financial clarity.

Cycle Time Reduction

Time required for Quotations & PO Generation

Insight: Processes that took days (manual entry, email approvals) now happen in hours, enabling faster responses to competitors.

The "True Margin" Revelation

Impact of invisible vs. allocated landed costs on a sample deal.

Insight: Old methods (Excel) ignored hidden costs (Shipping, Customs), showing inflated profits. The new system allocates these, revealing the real profit.

Future Scope: Scaling Managed Services

1

Service Automation

Implementing Zoho Desk. Integrating support tickets with asset data for faster resolution.

2

Client Self-Service

Launching a Customer Portal for tracking orders, invoices, and tickets independently.

3

AI Inventory

Using Machine Learning on sales data to predict stock needs and reduce carrying costs.

Interactive Case Study derived from OCS Information Technologies Report.

Powered by Zoho CRM & Zoho Books • Implementation by Aarialife

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